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Tata Group to be the new sponsor of IPL

Date: 13 January 2022 Tags: Sports
  • Tata Group has replaced Chinese mobile maker Vivo as the title sponsor for Indian Premier League for an undisclosed amount.
  • Vivo had bid ?2,200 crore for title sponsorship rights from 2018-2022 which means the Chinese company had the rights as the title sponsor for one more year.
  • It is learnt that Tata Group could remain title sponsors for the IPL’s 2023 season too as that was the one year concession given to Vivo since it lost a season of sponsorship in 2020.