- Chinese smartphone manufacturer Vivo has opted out of the Indian Premier League 2020 title sponsorship after a disagreement with India’s cricket board over a discount on the sponsorship fee.
- Top officials in the Board of Control for Cricket in India told ET that Vivo had been looking for a reduction in the sponsorship sum due to the Covid-19 disruption.
- The move came less than 48 hours after the IPL governing council announced that all the sponsors of the league would be retained. Officials said Vivo executives had been trying to get some clarity on IPL since June, but BCCI did not pay any attention.
- Once it was clear that the league would not be played in India, Vivo decided to invoke clauses of their agreement that allow it to renegotiate the deal if IPL moves out of the country.